How We Work
Forget account managers, handoffs, and micromanagement. Here's how we make it easy.
Initial Conversation
1
(15 - 30 Minutes)
We start with a direct conversation to understand your objectives, timelines, and operating environment.
This isn’t a sales call. It’s a working discussion about what you need to achieve, how the content will be used, and what success looks like.
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Clear scope and recommended deliverables
Realistic timelines aligned to live sport conditions
Direct access to the person responsible for execution
There’s no “let me check” or information passed between layers. Decisions are made early and clearly.
Creative Direction & Planning
2
Once aligned, we translate your goals into a practical shooting and delivery plan.
You provide brand guidelines, key messages, and any non-negotiables. We handle creative direction, shot planning, and on-site decision-making.
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A clear plan without over-documentation
Confidence that brand and sponsor needs are understood
Less time spent managing the process
You know your brand. We know how to execute it in live environments.
Production
3
(Event or Scheduled Shoot)
Production happens on the ground, in real conditions.
We operate comfortably in fast-moving environments — working quietly alongside event teams, broadcast crews, and stakeholders while capturing moments that matter.
Creative decisions are made in real time. There’s no micromanagement required.
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Confidence that coverage is handled
Content captured beyond the obvious highlights
A calm, professional presence on site
In environments where things move quickly, experience matters.
Post-Production & Delivery
4
Editing is handled by the same person who shot the content, ensuring consistency and speed.
Deliverables are produced with their end use in mind — social, broadcast-adjacent, sponsor reporting, or long-term marketing.
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Fast, reliable turnaround
Assets delivered ready to use
No additional coordination required
You don’t need to brief another editor or manage multiple outputs. It’s all taken care of
Why This Process Works
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Direct Access
One person, end-to-end.
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Clear Ownership
No hand-offs or diluted responsibility.
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Minimal Micromanagement
You define the outcome, we execute.
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Built for Pressure
Live sport environments are the norm.
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An Extension of Your Team
Professional, prepared, and easy to work with
Who This Way of Working Is Best For
Our approach works best for organisations operating inside live sport environments where quality, judgement, and reliability matter.
We’re typically a strong fit for:
Sporting federations and rights-holders delivering major events, tournaments, or championships
Event organisers managing live competition with immovable schedules and controlled access
Brands and sponsors activating within live sport who need content that feels embedded, not promotional
Partners and stakeholders who value calm execution, clear communication, and minimal oversight
Teams accustomed to broadcast-adjacent environments where multiple crews operate in parallel
If you need a supplier who understands live sport, can make decisions independently, and delivers high-end sports video content under pressure, this approach tends to work well.
When We’re Not the Right Fit
We’re not the best choice for every project — and that’s intentional.
This approach may not be the right fit if:
You’re looking for low-cost or high-volume content without production complexity
The project requires large crews, layered approvals, or heavy account management
You need extensive concept exploration without fixed timelines or outcomes
The work sits outside live sport or doesn’t require real-time decision-making
Budget and delivery expectations don’t align with professional live event environments
If that’s the case, we’re always happy to suggest other partners who may be better suited.