Athlete Documentaries & Features

Revealing the Person Behind the Performance

In an era of constant highlights and social clips, athletes can feel distant. Fans want more than performance — they want connection.

Federations, brands, and partners need content that humanises athletes, builds emotional loyalty, and gives audiences a reason to care beyond the result.

Athlete Documentaries & Features are designed to do exactly that. They focus on the moments that rarely make the highlight reel — the quiet, the pressure, the preparation, and the humanity behind elite performance.

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The Problem We Solve

We hear the same challenges repeatedly:

“Athletes feel
distant to fans.”

Highlights show what happened, not who the athlete is.

“We need deeper engagement”

Audiences respond to emotion, vulnerability, and story — not just outcomes.

“Generic content
doesn’t build loyalty.”

Without context and humanity, even great performances fade quickly.

This service exists to capture what most content misses.

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What you get

Pre-Production

1

  • Athlete briefing and story development (direct collaboration with the person shooting and editing — no account manager hand-offs)

  • Narrative planning tailored to the athlete, event, or season

  • Access planning for pre-event, post-event, or day-in-the-life storytelling


Production

2

  • 1× athlete feature (2–5 minute documentary-style film)

  • Long-lens, observational capture focused on emotion and authenticity

  • Candid moments beyond competition: preparation, reflection, and human reactions

  • Minimal intrusion, natural presence, and instinct-led shooting


Post-Production

3

  • Fast turnaround (typically 5–7 days)

  • 3–5 social cut-downs (15–60 seconds)

  • Content suitable for broadcast, social platforms, sponsor packages, and long-term use


Why This Works

  • Humanises Athletes

    By focusing on unguarded moments — quiet reflection, tunnel walks, and emotional reactions — athletes become relatable, not distant.

  • Builds Emotional Connection

    Audiences engage more deeply when they understand the person behind the performance, driving loyalty, engagement, and long-term interest.

  • Delivers Lasting Value

    These stories live beyond a single event, supporting athlete branding, federation storytelling, and sponsor narratives year-round.

Who This Is For

Sponsor-Ready Storytelling

Athlete Documentaries & Features are well suited for:

  • Federations running athlete ambassador or pathway programs

  • Sports brands building authentic athlete-led storytelling

  • Event organisers showcasing athletes within a city or region

  • Athlete management agencies developing long-term personal brands

Pricing Framework

Single Athlete Feature

$7k to $10k

  • 1× athlete documentary (2–5 minutes)

  • 1 day on-site access (pre-event, post-event, or day-in-the-life)

  • 3× social cut-downs

  • Standard turnaround (5–7 days)

Multi Athlete Package

$10k to $12k

  • 2× athlete documentaries

  • Extended access (2 days on-site)

  • 5× social cut-downs

  • Priority turnaround (48–72 hours)

Retainer Option

Year-round athlete storytelling partnerships are available for organisations seeking consistent, long-term narrative development

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Athlete Documentaries

“Authentic, emotional stories that bring athletes closer to their fans.”

Our Athlete Documentaries go beyond the game to reveal the human stories behind the athletes. From intimate behind-the-scenes moments to powerful narratives of resilience and triumph, we create films that connect fans, sponsors, and federations to the true spirit of sport.

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