Sponsor & Partnership Content

Making sponsors feel like part of the story — not an ad break

The problem we solve

We consistently hear the same challenges from sponsors and federations:

  • “Most sponsor content feels forced.”
    It ticks boxes, but doesn’t connect with audiences.

  • “Agencies don’t understand sport culture.”
    Brand integration feels like advertising, not storytelling.

  • “We need content that proves value.”
    Engagement, visibility, and sponsor confidence matter — not just impressions.

Our approach focuses on integration, not interruption.

Sponsor activations often look good on paper, but fall flat in execution.

Brands invest heavily in partnerships, only to receive content that feels generic, disconnected from the event, or overly promotional. Engagement is low. ROI is unclear. And sponsors start questioning renewal.

Sponsor & Partnership Content exists to change that.

We create authentic, story-driven sponsor content that feels embedded in the event — aligning brands with the emotion, energy, and meaning of sport.

Why this works

Authentic Brand Integration

Sponsors are embedded into the narrative of the event, aligning their brand with the passion and emotion of sport — without feeling like advertising.

Frictionless Production

One operator, one vision. No hand-offs, no over-management. You define the outcome — we handle the execution.

Real Value for Sponsors

Content is built to support sponsor objectives, increase engagement, and strengthen partnership relationships — helping justify renewal conversations.

What you get

Pre-Activation

  • Sponsor briefing and creative alignment
    (Direct access to the person shooting and editing — no account managers)

  • Strategic planning for natural brand integration

  • Clear content direction aligned to sponsor goals and platforms

On-Site Activation

  • 3–5 branded short films (30–90 seconds each)

  • Athlete-led or event-focused storytelling

  • Behind-the-scenes access where appropriate

  • Social-first capture optimised for sponsor channels

  • Creative decisions made on the ground — no micromanagement required

Post-Production

  • Fast turnaround (typically 5–7 days)

  • Assets formatted for sponsor social, web, broadcast, and activation channels

  • Content designed to drive engagement — not just views

Pricing framework

Campaign Package — $15k to $20k

  • 3× branded short films (30–90 seconds)

  • 1–2 days on-site coverage

  • Social cut-downs for sponsor channels

  • Standard turnaround (5–7 days)

Multi-Sponsor Activation — $20k to $25k

  • 5× branded short films across multiple sponsors

  • Extended on-site coverage (3–4 days)

  • Athlete or behind-the-scenes integration

  • Priority turnaround (48–72 hours)

Custom packages
Tournament-long sponsor content, multi-city activations, or broadcast-adjacent integrations are scoped and priced based on requirements.

Book a Discovery Call

Sponsor Activation Content

“High-impact sponsor films that delight partners and drive visibility.”

Sponsors are the lifeblood of sport, and we make sure they feel the love. With agile on-site production, we deliver high-quality sponsor films that highlight athlete partnerships, brand activations, and campaign moments — all optimised for social media and sponsor channels.

Book a Discovery Call

Athlete Documentaries

“Authentic, emotional stories that bring athletes closer to their fans.”

Our Athlete Documentaries go beyond the game to reveal the human stories behind the athletes. From intimate behind-the-scenes moments to powerful narratives of resilience and triumph, we create films that connect fans, sponsors, and federations to the true spirit of sport.

Book a Discovery Call