Frequently Asked Questions

Working With Us

  • No account managers. No hand-offs. No inflated costs.


    When you work with PUP Creative, you work directly with the person behind the camera and the edit suite.

    PUP Creative is a one-person, end-to-end sports production studio, eliminating the layers of complexity, communication delays, and budget blowouts common with traditional agencies.

    The result is fast, cinematic, professional content delivered by someone who understands the rhythm, access, and pressure of live sport — not just the theory.

  • Yes. That’s our sweet spot.

    All projects are handled by one person end-to-end — shooting, editing, producing, and managing delivery. This ensures creative consistency, accountability, and speed.

    You get the same vision from the first frame through to the final export, without the overhead or delays of multiple people touching your content.

  • It means we’re calm, prepared, and easy to work with — even under pressure.

    No egos. No overcomplication. Clear communication, reliable delivery, and problems solved before they become issues. We operate quietly alongside other teams and keep things moving without adding friction.

    Our role is to make your job easier — not harder.

These are the questions we’re most often asked by producers, event organisers, and brand partners before working together.

If you’re operating in a live sport environment and need clarity on how we work, you’ll find it here.

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Logistics and Delivery

  • No — and that’s a key advantage of working with us.

    We operate nationally across Sydney, Melbourne, Brisbane, and Canberra, allowing us to deliver consistent, high-quality content across multiple locations without flying large teams or charging travel days.

    This keeps production efficient, cost-effective, and creatively consistent — especially for multi-city tournaments and national campaigns.

  • Turnaround depends on project scope.

    For live tournaments, delivery can be same-day or within hours. For hero films and brand pieces, standard delivery is typically 5–10 business days.

  • Our work is designed for federations, sponsors, and brands with allocated budgets for high-quality, cinematic sports content.

    Our minimum project size is $7,000, reflecting the level of experience, access, and delivery expectations involved in live sport environments.

    If your budget is smaller, we’re happy to recommend trusted partners who may be a better fit.

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Experience and Fit

  • We’ve produced content across tennis, cricket, football, golf, and multi-code events, spanning international tournaments, national leagues, and sponsor-led campaigns.

    Our approach stays consistent regardless of sport: cinematic storytelling, fast turnaround, and an understanding of how live events actually operate.

  • We work with event organisers, sporting federations, sponsors, and creative partners who need reliable, professional sports video content.

    Projects range from official event films and athlete features to sponsor activations and broadcast-adjacent content.

  • We primarily work on national and international sporting events where access is controlled, timelines are immovable, and moments only happen once.

    This includes official event films and broadcast-adjacent content delivered in live tournament environments.

  • Yes. We regularly operate in environments where broadcast crews, media teams, and rights-holders are working in parallel.

    That means understanding access protocols, staying out of the way when required, anticipating moments before they happen, and delivering content that complements the broadcast product.

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